|Canadian Olympic speed skating legend Cindy Klassen serves up some take out at an Edmonton McDonald's during McHappy Day, May 4, 2010. (PERRY MAH/QMI AGENCY)
Well reservations are not required at the 18th edition of McDonald's McHappy Day celebrations, taking place throughout the more than 1400-strong famed restaurant chain where, in true Canadian fashion, McDonald's restaurants will come together with an army of athletes, politicians, media partners and celebrities to work alongside McDonald's owner-operators and employees to raise funds for local children's charities.
On this special day, one dollar from every Big Mac sandwich, Happy Meal, Premium Roast Coffee and Premium Tea goes to local children's charities across the country such as Ronald McDonald House.
First celebrated in Canada, McHappy Day is now celebrated annually worldwide - uniting McDonald's restaurants around the world in support of children in need.
"McDonald's has always believed in giving back to the communities in which we serve," says John Betts, President, McDonald's Restaurants of Canada Limited. "Since 1977, McDonald's Canada has hosted its most well-known annual fundraising event - McHappy Day, bringing together our employees, our customers, our suppliers and special guests in the spirit of helping children in need across Canada."
Since its inception, McHappy Day has raised more than $32 million for Ronald McDonald House Charities (RMHC) of Canada, the Ronald McDonald House program and hundreds of other local children's charities. In addition, through the 10 Cent Happy Meal program, McDonald's has raised more than $32 million for RMHC and local Ronald McDonald Houses.
Each Ronald McDonald House provides a home-away-from-home for families of seriously ill children who are being treated at nearby children's hospitals.
Canadians can also show their McHappy Day support by texting "MCHAPPY" to 30333* to make a $5 donation to RMHC Canada and by "Liking" McDonald's Canada on Facebook (Facebook.com/McDonaldsCanada) and confirming attendance for the McHappy Day event.
(To receive McHappy Day updates from across the country, Canadians are encouraged to follow McDonald's Canada on Twitter.com/McD_Canada.)
Not bad for what started out as a whim and to get McDonald's head office executives close to front line workers all those years ago. McHappy Day snowballed throughout the years into a generous, successful, multi-million dollar initiative that continues to give back to the community, especially the kids.
So -- make it a McDonald's meal tomorrow and know when you bite into that favourite food, you're also helping out in an astonishingly good cause. For more info check out Mcdonalds.ca.